Platform · Loyalty
Points, cashback, tiers, challenges, promotions, Gift Card, Deposit Card, Digital Receipt, and more. You design them in minutes, and they work in store and in Ecommerce, without touching the point of sale each time.
How it works
Wapping doesn't just keep track of each service: it calculates all of them in real time and delivers the result as an absolute value, in your business currency. The point of sale or Ecommerce only has to apply it.
You connect Wapping to your POS and your Ecommerce. That integration never has to be touched again: current and future services work on top of it.
Your team designs and activates a service, a promotion, or a benefit without configuring anything additional in the point of sale, the ERP, or Ecommerce.
Points, balance, milestones, and benefits are applied to the customer's wallet and shown on the receipt, in store and online.
Services
A broader offering than the classic points and rewards program. Choose the services that fit your business and combine them from the same engine.
The services that turn buyers into repeat customers: they earn, move up tiers, and see their progress in the wallet.
The customer earns a percentage of their purchase as balance or points, with a minimum amount, expiration, product restrictions, and separate earning and redemption calendars.
View service →Classify your customers into tiers based on their purchasing behavior, with automatic daily evaluation, progressive benefits, and visibility in their wallet.
View service →Subscriptions and memberships triggered by the purchase of a product, with automatic renewal, configurable expiration, and visibility in the wallet.
View service →Customers earn balance with their purchases and redeem it for a catalog of in-house and third-party rewards.
View service →Challenges based on purchase amount or products purchased: when completed, the customer gets a free or reduced-price reward and sees in their wallet how much is left.
View service →A fixed, always-on discount for groups such as employees, VIPs, or partners, with a maximum balance per period and product restrictions.
View service →Promotions, dynamics, and referrals to drive purchases and bring in new customers, from the same engine.
A single omnichannel engine: one-to-one promotions, discounts, multi-buy offers (e.g., Get 3 Pay 2), bundles, price adjustments, buy X get Y, balance added, and bounce-back coupons for future purchases, with limits and calendars.
View service →Discounts, multi-buy offers, and conditional promotions also for people who are not registered, in store and in Ecommerce, from the same engine as your members' promotions.
View service →Prize draws and gamified dynamics by purchase, QR scan, or from the wallet, with prizes and odds configurable by calendar and audience.
View service →Referral program with a personal link, a double reward for the referrer and the new customer, and configurable verification: sign-up, first purchase, or points.
View service →Payment methods and purchase documents under your brand, physical and digital, that work in any store and in Ecommerce.
Omnichannel gift card, physical and digital, named or bearer, with bonus balance on activation, delivery with a personal message, and redemption in any store or Ecommerce.
View service →The amount of a return becomes a digital Deposit Card, reusable as a payment method in store or Ecommerce, keeping the money in the till.
View service →Every purchase generates a Digital Receipt in the customer's wallet, with a unique QR, product-level detail, and digital signature.
View service →Why Wapping
We verify the mobile phone with an OTP at sign-up. Every customer is unique from the start, with no data merge or curation processes.
In addition to points, cashback, rewards, and referrals: in-house Gift Card, Deposit Card, Digital Receipt, and a Clienteling portal for stores.
Integrated into the point of sale and Ecommerce as a Headless Loyalty Gateway, with full autonomy for marketing.
Frequently asked questions
Points and cashback, member tiers, memberships, Earn & Burn, challenges and rewards, direct discount for groups, promotion engine (also for unidentified customers), gamification and prize draws, Refer-a-Friend, in-house Gift Card, Deposit Card, and Digital Receipt. All of them work in store and in Ecommerce from the same engine.
No. Wapping acts as a Headless Loyalty Gateway: it calculates all services in real time and hands the point of sale or Ecommerce the value already calculated in the business currency, so they can apply it and print it on the receipt. Once connected, the integration never has to be touched again, even when new services are added.
The marketing team, with full autonomy: it can design and launch a service, a promotion, or a benefit in minutes, without configuring anything additional in the point of sale, the ERP, or Ecommerce.
In three ways: it creates a unique customer ID by verifying the mobile phone with an OTP, with no duplicates or merge processes; it offers a services engine that goes beyond points and rewards, with in-house Gift Card, Deposit Card, and Digital Receipt, among others; and it works without friction integrated into checkout, in store and in Ecommerce.
Book a demo and we will show you Wapping applied to your case, or design your loyalty strategy in about two minutes.