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New Retail is here

The fine line that once separated online sales from more traditional retail has become ever more blurred, turning into a common area that, far from separating these two channels, actually unites them.


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Omnichannel, uniting the online and offline worlds

Omnichannel in retail affects different areas, but the main objective should always be to improve the customer experience.


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Customer loyalty beyond discounts

In an era where consumers have thousands of options to choose from, getting loyal customers requires strategies and actions beyond discounts and classic loyalty programs.


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Personalizing the customer experience

Recognizing the customer in each interaction in your business is essential to offer them proposals and benefits that fit their tastes, preferences and lifestyle


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What is segmentation and what is it for?

En los últimos años las tendencias del marketing y de cómo vender más y mejor han ido cambiando pero hay algo que nunca cambia y que es anterior a toda la era del ecommerce: la sensación de que te traten bien.


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How to develop a real omnichannel experience

It´s to take another step in your business, to make omnichannel for your client a reality. Discover the two ways to implement an omnichannel solution to engage customers and personalize their shopping experience in your brand.