WhatsApp in retail: integrate your loyalty program and offer a unique experience.

Discover how WhatsApp in retail improves customer loyalty through its integration with platforms like Wapping. It offers personalized communications, simplified registration, and direct access to loyalty services.


Customer Loyalty in Retail: Converging Online and Offline

Discover how customer loyalty strategies in retail drive retention and satisfaction in an omnichannel world. Explore customer segmentation, personalized promotions, integration of online and offline channels, and emerging technologies that are redefining the customer experience in the retail sector.


Information is power, as long as you can transform it into action

We must distinguish between information, knowledge and action. Only if information can be transformed into action does it offer true power to the business.


Why you need to build hyper-personalised campaigns

If a client has already given you the opportunity to meet him, why do you treat him like the first time?


The importance of timing when contacting your clients

Most newsletters are deleted without opening, many emails go directly to the promotions folder, and ads on social networks are quickly forgotten unless you find the right timing.